I was staggered at how many websites incorrectly displayed their telephone number. My phone as does I am sure most people's has the ability to link and call, all I have to do is press the number and I'll dialling the person/company I need to. Why then do so many of us get this wrong.
Let's cut to the chase - the ONLY format your telephone number should be displayed in is +442071938278. No spaces, no brackets, hyphens, or leading zeros... put your number as you expect a a phone to use it.
What not to do:
- 44 (0) 207 193 8278 - no plus sign no calling
- 0207 193 8278 - people cannot call from abroad
- +44 (0)207 193 8278 - that zero really gets in the way.
About the only thing you might get away with are spaces... most phone will ignore these at least. But by far the biggest problem is having the leading zero.
If I don't earn at least £200 from changing various clients website to reflect this - I shall be very disappointed. My advice is to try call your organisation from your mobile website, if you get through then you have a better phone than me.
